A Layton Utah SEO Company – Passing Search Engine Optimization Strategies To Your Online Digital Marketing Outline
Layton Utah SEO companies know that the small town of Layton is a fine consolidation of incredible small business and attractions, friendly people and refined history. Each of these combined attributes create a city with charisma and world-class superiority.
If you do business in Ogden, Salt Lake or Layton UT, you know each town is distinct in its own way. Being a city of unlimited reputation, Layton is one of the fastest-growing cities in Utah.
That’s why local SEO services is vital for your business. And hiring a local company, gives you that local touch.
Honestly, 96% of people who own a personal computer perform local Layton searches, looking for local businesses. Plus, 83% of tablet owners and 77% of mobile phone users look for local products and services using search engines. After all, you want potential customers to find you as easy as possible, right?
Our Layton SEO managers can make certain all those local searches point to your business and effectively convert into eyes, into sales.
Pro-Tip: If you are a business owner in the Layton area, stop attempting to beat the big brands online, start dominating your local market, because you live here.
You see, one of the most common mistakes small companies can and do make is investing WAY huge amounts of money, attempting to outdoing or trying to rank higher in Google, when in fact searchers are looking for local companies that cater to words that aren’t practically owned by national brands that are out of touch when it comes to the local scene. If you own your little town, you’ll build credibility and brand awareness a lot faster than you thought.
Get More Layton UT Customers with Help From One of the Best SEO Companies in Davis County and Layton – Why Local SEO Matters
Service Based Business SEO and local search engine optimization practices in Layton can and will work wonders for your business if you invest in the time to show up in Google’s “local pack,” “map pack,” or 3-pack,” as the first 3 spots below the map are commonly called. These are gold mines for any business who is serious about making an impact in their industry and want to grow methodically.
To give you an idea, there is a substantial amount of traffic that comes from Google places and maps. This local search traffic is highly valuable to your business and industry for growth and sales. Around 80% of local searchers will call, visit a store, or make a purchase offline when given the information they are seeking.
And over 60% of local searches lead to a purchase especially if they find you searching on their mobile phone because they are ready to buy.
So you need to do absolutely everything you possibly can to rank higher in a Google local search in Layton. And we are here to share with you how, and that’s by investing in one of the best SEO companies like ours, for a personal touch. A very large and main focus for your business should be to be found on that map you often see when you personally are looking for a business or service on your tablet, phone or home computer.
And certainly, you want to outrank your competitors when Layton customers do a search for your type of business because every time they see someone else first, chances are, they will buy from them, instead of you.
Question: Is it Really Possible to Get More Visitors to Your Site from Local Searches than Average Searches?
ABSOLUTELY! Yes, you can and if done right, you will. Something to think about though, is you must first comprehend that local searches depends significantly on reputation. How well known and trusted is your business in Layton? Have you branded it correctly? Are previous customers willing to leave you a Google review and tell all your friends about your services?
That’s what prominence means to Google and other search engines that may have a reviews system in place. Since they only want to send their users/clients to websites worth trusting. It just makes sense. Your website deserves to have the eyes you want on it for growth, so building an online presence is very important and shouldn’t be over looked.
To help you jump start your endeavor, here are three key factors and contributors to your local importance: Online citations and mentions, reviews, and links or backlinks. These can and will make or break the success of your business in SEO outcomes. If you aren’t sure you want to tackle this yourself, we’d be more than happy to walk you through this…for FREE!
- Online Citations and Mentions are any form of being mentioned online for your business on the web. They often will include or state your company name, phone number, and address and possibly services. The most common local citations are in directories like Google+ (which is no longer), Yellowpages.com, Manta.com, etc. But Google and other large search engines also counts citations found on newspapers sites (like USA Today), blogs, event listing sites, etc. Oh, and they have been counting online mentions from social media sites such as Twitter, Facebook and other popular online media sites.
- Reviews are critical. What people are saying about your business within the Layton city limits, with review sites like Yelp, CitySearch, MerchantCircle, etc. can also be huge factors. Google counts the number and quality of reviews to help determine your local search ranking. The more reviews you can get, the better off you will be, just remember, fake reviews can be damaging and people can see right through them, so be real and be genuine in all regards, honesty will always take you the furthest in business.
- Links or backlinks such as DA50 Blogger Outreach to your site from well-established local and national websites are a final key implementation of search algorithms in Google and other search engines. Due to it being extremely hard to obtain a link from another business, whether it be from the Layton Chamber of Commerce or a local networking group like BNI, these links are vital and must be expanded. Every link to your website is like a vote so the more quality votes you have, the better off your site will become.
Get Found Elsewhere and Outside the City: Why Little Old Layton SEO Matters In The Grand Scheme of Online SEO and Marketing.
First and foremost, let’s take a moment to really define Search Engine Optimization. SEO brings in more customers to your business when they can find you or your website by ranking your website higher in Google, Bing, Yahoo and other search engines. The previous list we mentioned is the ideal way to start that process.
But Layton Utah SEO isn’t all just about developing and maintaining a simple Layton web site for search engines to index and hopefully be found. It’s about building a website for people with UI/UX elements that make your customers happy when they are on your site – that’s what search engines want and oddly enough can tell if that isn’t happening. This is how we deliver results for you, by making sure your business is presented correctly on the web and it’s ready for customers to find you.
Pro-Tip: The vast majority of web traffic comes from just 3 search engines: Google, Bing, and Yahoo. However, don’t overlook other opportunities to get more eyes on your website by finding more places like DuckDuckGo and Quora.com.
Search engine traffic is extremely and incredibly valuable because it is laser focused and targeted. You will get visitors who are looking specifically for what you offer. It’s like having a brand new store in the top hotspot in town. Just imagine the loads of walk-in traffic for your business generated by merely being in front of thousands of potential buyers every day because you are in the right place at the right time for people to see you and your products – that’s what search engine traffic does.
More search engine traffic can bring you more customers, and revenue unlike anything else. This is a long term game plan, if you are looking for short term, consider looking into our PPC and Lead Generation Services. SEO forms are an integral part of any Layton digital marketing strategy for any company out there. Plus, investing in SEO can and will deliver a significant ROI (return on investment) or rate of return compared to other forms of marketing.
However, the rules of search are changing. Every day. And it can be extremely taxing to stay up on these changes, so we do that for you. Just to give you an idea, here is something for you to understand.
Example: Google modifies its algorithm (that we know of) about 10 times a week or nearly 600 times a year, if not even more than that. And every one of those changes can push your site up or down in the search results in Layton and without any type of warning.
As the owner of a local wedding DJ business, you don’t have time to keep up with all those changes and constantly stay at the forefront of what is happening, but we do, just for you. Because SEO in Layton and in Utah is our business, it’s what we do and what we care most about.
How Will Our Services Help You as a Business?
We’ve constantly delivered increased website traffic to over 100’s clients in Layton and the surrounding areas and beyond since 2010.
The clients vary from SEO for CPAs to attorneys to software developers, mobile entertainers, locksmiths to photographers, consultants to retailers — we’ve seen just about all of it.
To give you an idea of what we watch and learn, here is an example: In 2011, Facebook, Twitter, and other social media began to impact SEO. As a result, Google and other search engines changed their algorithms. So, many of the SEO tactics that worked in 2010 can actually hurt penalize your website today. We practice on our own websites before we roll it out for clients. Our time and money is precious but your business and livelihood is FAR more important.
In the world of SEO, the only consistency is constant change.
Those with the data and proficiency to improve their website’s ranking in search engines, will reap the benefits of increased traffic of steady business growth. Those who can’t keep up will fall further behind and will soon disappear.
That’s why, when you join TCH Digital Media, you join more than just an advertising agency, you join other clients who enjoy 97% satisfaction with the services we render.
Because less than 4% of our clients have ever moved on, the others stay with us indefinitely. That’s the highest retention rate of any SEO service or digital marketing agency we know of in Layton or anywhere else.
What do you do now?
Contact us, take the next step into the world of SEO. Request a website review to discover lost opportunities in your website rankings. There’s no cost and no obligation for this initial review.
No joke, we take your time even more serious than our own. Why? Because you matter and so does your passion for business growth. We aren’t some “fly by night” Layton Utah SEO non-sense brand / company, we are busy doing our job, so you can be doing yours.